India’s technology story is the most important broadcast we will ever make.
When I founded IT Prime TV, I made a bet — not on a market opportunity, but on a belief. A belief that India’s technology community deserved a broadcast platform built specifically for it: one that matched the speed, depth, and ambition of the industry it was created to serve.
Independence
Accuracy
Fairness
Transparency
Why I built IT Prime TV
A broadcast platform born from two decades of living inside the industry.
Over more than seventeen years working across HR operations, technology staffing, P&L management, and global business development in the IT and ITES landscape, I have had a privileged front-row view of how the technology industry actually works — not as an observer, but as a practitioner. I have seen how enterprises hire and grow, how startups are born and scaled, how talent moves, how decisions are made, and how profoundly technology is rewriting the rules of business and society.
And through all of that experience, one gap was consistently apparent: India’s technology industry — one of the largest, most dynamic, and most globally consequential technology ecosystems on earth — did not have a dedicated broadcast media platform that matched its scale and significance. There was no always-on, video-first, editorially serious channel built exclusively for the technology professional, the enterprise leader, the startup founder, and the hiring organisation navigating this industry every day.
IT Prime TV was not built to cover technology. It was built to become the definitive broadcast voice of India’s technology era.
That is the gap I founded IT Prime TV to fill — and it is the mandate that drives every programme we commission, every story we broadcast, and every partnership we build.
What I believe about media
Three convictions that shaped every decision we have made.
Building a broadcast media channel from the ground up is not a small undertaking. It requires absolute clarity of purpose — because every decision, from editorial to technology to talent, flows from the beliefs at the centre of the enterprise. These are mine.
Video is the future of intelligence
The most powerful way to inform, engage, and build trust with a sophisticated audience is through broadcast. IT Prime TV is built video-first, because that is where credibility lives in the modern era.
India's voice must be global
India is not a peripheral player in the global technology story. It is a central one. IT Prime TV exists to ensure that India’s technology narrative is told with the authority and global reach it deserves.
Community over content volume
The most enduring broadcast platforms are built on trust and community — not just output. I am building IT Prime TV for the decade ahead, not the next news cycle.
The platform we are building
An integrated technology broadcast ecosystem — built for every stakeholder in the industry.
My vision for IT Prime TV has always extended beyond a single channel or a single audience. From the outset, I have been building a comprehensive technology broadcast ecosystem — one that connects news, video journalism, CEO conversations, startup stories, cybersecurity intelligence, enterprise insights, and career opportunity into a single, authoritative platform that serves the full spectrum of India’s technology community.
That vision is structured across four strategic pillars, each one essential to the platform we are committed to building.
-
World-class technology broadcast journalism
Signature programmes — from Tech Prime Daily and AI Today to Founder Talks, CIO Roundtable, and Cloud India — produced to broadcast standard and delivered to an audience that demands depth, not just speed.
-
CEO Insights — exclusive conversations that move the industry
Direct, unscripted access to the founders, CXOs, and technology leaders shaping India's digital economy — the conversations that help our audience understand not just what is happening, but who is making it happen and why. Any individual or organisation the subject of critical coverage is given the opportunity to respond prior to publication. Their response, or their decision not to respond, is noted in the story.
-
IT Prime Jobs — connecting talent with opportunity at scale
Drawing directly on my background in IT staffing and workforce transformation, IT Prime Jobs is designed to bridge the most consequential gap in India's technology economy — between skilled professionals and the organisations that need them most. We identify our sources wherever possible. Where confidentiality is necessary, we clearly state that information was provided by a source who requested anonymity, and we explain why that request was honoured.
-
India's definitive technology broadcast address
.Headquartered at the heart of Hyderabad — India's foremost technology capital — IT Prime TV is being built to become the broadcast destination that every technology professional, enterprise leader, and hiring organisation in India turns to first.
Our signature programming
Eight shows. One commitment. The technology story told completely.
Every programme on IT Prime TV reflects a deliberate editorial investment in a specific dimension of the technology landscape. Together, they represent our commitment to covering India’s technology story with the breadth, depth, and broadcast quality it demands.
That vision is structured across four strategic pillars, each one essential to the platform we are committed to building.
Tech Prime Daily — your daily technology briefing
AI Today — artificial intelligence, every day
Startup Stories — India's founders, unfiltered
Cyber Watch — the security intelligence weekly
Founder Talks — long-form, in-depth conversations
CIO Roundtable — India's enterprise technology leaders
Data Center Weekly — infrastructure intelligence
Cloud India — the enterprise cloud story
A direct word to our viewers, partners & advertisers
This channel is built for you — and held accountable by you.
I want to speak directly and honestly to every viewer, advertising partner, content collaborator, and hiring organisation that is part of the IT Prime TV journey. Your trust is the only currency that matters in this business, and I do not take it for granted.
IT Prime TV will not chase sensationalism, will not allow commercial relationships to compromise editorial independence, and will not mistake volume for value. We will make mistakes along the way — because building something ambitious always involves imperfection — but every error will be corrected with transparency, and every editorial decision will be made in the interest of our audience before anyone else.
I am not building IT Prime TV for this broadcast season. I am building it for the next generation of India’s technology professionals — and I am honoured to do so from Hyderabad, the city that has become the heartbeat of India’s digital future.
The technology transformation India is leading right now — in AI, in cloud, in enterprise innovation, in startup creation, in digital talent — is one of the defining stories of our era. IT Prime TV exists to broadcast that story to the world, with the clarity, conviction, and credibility it deserves. That is my commitment. That is this channel.
With deep gratitude to every viewer who tunes in, every partner who has placed their trust in this platform, every professional who has found opportunity through IT Prime Jobs, and every organisation that has chosen to build their brand alongside ours. You are the reason IT Prime TV exists — and you are the reason it will endure.
India’s technology story is only beginning. We are privileged to be the channel that broadcasts it — and we are committed to being worthy of that privilege, every single day.
Shekar.Garya
Founder & CEO