Privacy Policy

Effective Date: May 24, 2026 | Last Updated: May 24, 2026

Compliant with IT (Intermediary Guidelines & Digital Media Ethics Code) Rules, 2021

Welcome to ITPRIMETV.COM — India’s premier web-based Information Technology Television Channel. We are committed to protecting the privacy and security of every visitor, viewer, subscriber, and user of our platform. This Privacy Policy explains in clear terms what personal information we collect, why we collect it, how we use and protect it, who we share it with, and what rights you hold over your data.

By accessing or using ITPRIMETV.COM — including live streaming, on-demand video content, newsletters, interactive features, or any other service we offer — you acknowledge that you have read and understood this Policy.

1. About ITPRIMETV.COM

ITPRIMETV.COM (“ITPRIME TV,” “we,” “us,” or “our”) is an online video and news channel dedicated to Information Technology coverage — including AI, cybersecurity, enterprise technology, cloud computing, startups, IT careers, and global tech events. We are headquartered at:

Level VII, Pranav Business Park, Beside Harsha Toyota,
Kondapur, Hyderabad, Telangana — Pin 500084, India.
Email: privacy@itprimetv.com

2. Scope of This Policy

This Privacy Policy applies to all personal data collected through:

• The ITPRIMETV.COM website and all subdomains
• Live streaming and video-on-demand services
• Mobile applications (iOS and Android, if and when launched)
• Email newsletters, alerts, and promotional communications
• Social media pages and interactive features managed by us
• Event registrations, webinars, press releases, and advertiser portals

This Policy does not apply to third-party websites, apps, or services linked from our platform. We encourage you to read the privacy policies of any third-party services you visit.

3. Information We Collect

3.1 Information You Provide Directly

• Account Registration: Name, email address, username, password, and optional profile details when you create an account.
• Subscriptions & Payments: Billing name, payment method details (processed securely via PCI-DSS compliant payment processors — we do not store full card numbers), and subscription preferences.
• Newsletter & Alerts Sign-Up: Email address and topic preferences.
• Comments & Community: Username, comments, feedback, tips, or content you submit through interactive sections of the platform.
• Advertiser & Partner Portals: Business name, contact details, company registration, and campaign information.
• Events & Webinars: Name, designation, organization, and contact details when registering for tech events or expos.
• Press Releases: Sender name, organization details, and submission content.
• Career Applications: CV, work history, and other employment-related information submitted via IT Prime Jobs (itprimejobs.com).
• Grievances & Feedback: Full name, postal address, phone number, email, and complaint details — required to process your submission (incomplete submissions cannot be actioned).

3.2 Information Collected Automatically

When you visit or interact with ITPRIMETV.COM, we automatically collect:

• Usage Data: Pages and videos viewed, duration of viewing sessions, clickstream paths, search queries, and content preferences.
• Device & Technical Data: IP address, browser type and version, operating system, device identifiers, screen resolution, and referring URLs.
• Streaming & Playback Data: Video buffering events, playback quality, watch history, and pause/skip behavior (used to optimize streaming delivery).
• Location Data: Approximate geolocation derived from IP address (not GPS-level precision) to serve region-relevant content and comply with licensing restrictions.
• Cookies & Tracking Technologies: As described in Section 7 below.

3.3 Information From Third Parties

• Social login providers (e.g., Google, LinkedIn) if you choose to sign in via a third-party account.
• Advertising and analytics partners who help us understand audience behavior.
• Publicly available professional information (e.g., from LinkedIn) for editorial or event-coverage purposes.

4. How We Use Your Information

We use collected information for the following purposes:

• Service Delivery: To operate live streams, video-on-demand, newsletters, and all platform features.
• Account Management: To register accounts, manage subscriptions, and authenticate logins.
• Content Personalization: To recommend videos, articles, and IT news relevant to your stated interests and viewing history.
• Payments & Billing: To process subscriptions, verify payments, and issue invoices through our payment processors.
• Communications: To send newsletters, tech alerts, event invitations, service updates, and responses to your queries.
• Analytics & Improvement: To analyze traffic, viewership patterns, and platform performance to continually improve our content and technology.
• Advertising: To display relevant advertising, measure ad effectiveness, and bill advertisers — in compliance with applicable laws.
• Moderation & Safety: To detect, prevent, and respond to fraud, unauthorized access, spam, policy violations, and other harmful activity.
• Legal Compliance: To comply with applicable laws, regulations, court orders, and government requests.
• Events & Partnerships: To facilitate webinars, tech expos, press releases, and advertiser/sponsor relationships.

5. Legal Basis for Processing

Where applicable (including under the IT Act, 2000, DPDP Act, 2023 [India], GDPR [EU/UK], and other relevant laws), we process personal data on one or more of the following legal bases:

• Consent: Where you have given explicit consent (e.g., newsletter sign-up, cookies).
• Contract Performance: To deliver subscription services, process payments, or fulfill other contractual obligations.
• Legal Obligation: Where we are required by law to process your data (e.g., tax records, government orders).
• Legitimate Interests: For purposes such as fraud prevention, platform security, audience analytics, and service improvement — balanced against your privacy rights.
• Vital Interests: In rare circumstances where processing is necessary to protect life or safety.

6. Sharing & Disclosure of Information

We do not sell your personal information for monetary consideration. We may share your data with:

• Service Providers & Vendors: Cloud hosting (e.g., AWS, Azure), CDN providers for video streaming, payment processors, email delivery services, analytics platforms, and customer support tools — all bound by data processing agreements.
• Advertising & Marketing Partners: Where permitted by law and your consent, we may share limited audience segments with technology advertising partners.
• Legal & Regulatory Authorities: When required by court order, law enforcement request, or applicable law; or to protect the legal rights, safety, or property of ITPRIME TV and its users.
• Corporate Transactions: In the event of a merger, acquisition, reorganization, or sale of assets — with advance notice to affected users where required by law.
• With Your Consent: For any other sharing that you expressly authorize.

If our data-sharing practices change materially, we will update this section and provide notice as required by applicable law.

7. Cookies & Tracking Technologies

ITPRIMETV.COM uses cookies, web beacons, pixel tags, local storage, and similar technologies to:

• Keep you logged in and remember your preferences
• Understand how users navigate and engage with our content
• Deliver targeted and relevant advertising
• Measure the reach and effectiveness of our content and campaigns
• Detect technical errors and optimize streaming performance

Types of Cookies We Use

We will not uphold editorial complaints that:

• Strictly Necessary: Essential for the website to function — cannot be switched off.
• Performance & Analytics: Help us understand visitor behavior (e.g., Google Analytics, Hotjar).
• Functional: Remember your preferences such as language, region, and playback settings.
• Targeting / Advertising: Used to deliver ads relevant to your interests and to limit ad repetition.

You can control or disable cookies through your browser settings or via our cookie consent banner. Note that disabling certain cookies may impair website functionality, including login and streaming features.

8. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Policy, to comply with our legal obligations, resolve disputes, and enforce our agreements. Specific retention periods depend on the nature of the data:

• Account Data: Retained for the duration of your account plus up to 3 years post-closure (for legal/audit purposes).
• Payment Records: Retained for up to 7 years to comply with financial and tax regulations.
• Usage & Analytics Data: Typically retained in aggregated, anonymized form for up to 24 months.
• Grievance Records: Retained as required under applicable consumer protection and IT laws.
• Marketing Preferences: Until you withdraw consent or unsubscribe.

9. Data Security

We implement industry-standard administrative, technical, and physical security measures to protect your personal data against unauthorized access, disclosure, alteration, loss, or destruction. These include:

• TLS/SSL encryption for all data transmitted over our platform
• AES-256 encryption for data at rest where applicable
• Role-based access controls — only authorized personnel can access personal data
• Regular security audits, penetration testing, and vulnerability assessments
• Secure data centers with physical access controls
• Employee training on data protection and confidentiality

Despite these measures, no internet transmission or electronic storage system is 100% secure. In the event of a data breach that affects your rights, we will notify you as required by applicable law.

10. Children's Privacy

ITPRIMETV.COM is not intended for children under the age of 13 (or a higher age as required by local law). We do not knowingly collect personal information from children. If we learn that personal data has been inadvertently collected from a minor without verified parental consent, we will promptly delete it. If you believe a minor has provided us personal information, please contact us at privacy@itprimetv.com.

11. International Data Transfers

ITPRIMETV.COM operates globally, and your personal data may be processed and stored on servers located outside your country of residence, including in India, the European Economic Area, the United States, or other jurisdictions. Where such transfers occur, we take appropriate safeguards to ensure your data is protected to a standard equivalent to your home jurisdiction, including:

• Standard Contractual Clauses (SCCs) approved by relevant regulatory authorities
• Data Processing Agreements (DPAs) with all third-party processors
• Adequacy decisions where recognized by applicable law

12. Your Privacy Rights & Choices

Subject to applicable law, you may have the following rights regarding your personal data:

Access: Request a copy of the personal data we hold about you.
Rectification: Request correction of inaccurate or incomplete data.
Erasure: Request deletion of your data (“right to be forgotten”) — subject to legal exceptions.
Restriction: Request that we restrict how we use your data in certain circumstances.
Portability: Request your data in a structured, machine-readable format.
Objection: Object to processing based on legitimate interests or for direct marketing.
Withdraw Consent: Where processing is based on consent, withdraw it at any time without affecting prior processing.
Opt-Out of Marketing: Unsubscribe from newsletters or promotional communications at any time via the unsubscribe link or by contacting us.
Cookie Preferences: Update your cookie settings at any time via our cookie consent tool or browser settings.

To exercise any of these rights, contact us at privacy@itprimetv.com. We may require identity verification before processing your request. We aim to respond within 30 days; complex requests may take up to 90 days, with prior notice to you. We will not discriminate against you for exercising your privacy rights.

13. Advertising on ITPRIMETV.COM

ITPRIMETV.COM is supported in part by advertising. We work with technology advertising partners to deliver relevant advertisements to our audience. Our advertising practices:

• Ads are clearly labeled and disclosed as advertising content.
• Advertiser-provided data is processed in accordance with this Policy and any applicable data processing agreements.
• We do not permit advertisers to directly access your personal information unless you have explicitly opted in.
• Interest-based advertising may use cookies and audience data — you can opt out via our cookie consent tool or industry opt-out platforms (e.g., Network Advertising Initiative, DAAC/YourAdChoices).

14. Grievances, Feedback & Editorial Complaints

To raise a grievance regarding content published on ITPRIMETV.COM, or to submit editorial feedback, contact our Grievance Desk with the following:

The full URL of the content in question
A detailed description of your complaint and the specific grounds
Your full name, postal address, phone number, and email address

Grievance Desk Email: grievance@itprimetv.com

Submissions without complete contact information cannot be processed. We will acknowledge receipt within 5 business days and aim to resolve complaints within 30 days, in line with applicable IT and consumer laws.

15. Third-Party Links & Embedded Content

Our platform may contain hyperlinks to third-party websites, embedded social media feeds, YouTube videos, sponsorship pages, or external advertisements. We are not responsible for the privacy practices or content of those third parties. We encourage you to review the privacy policies of any external services before providing personal information to them.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we do:

• The updated Policy will be posted at itprimetv.com/privacy-policy with a revised Effective Date.
• For material changes that significantly affect your rights, we will provide prominent notice on our platform and/or notify you via email.
• Continued use of ITPRIMETV.COM after the effective date of changes constitutes your acceptance of the revised Policy, where permitted by law.

17. Contact Us

For privacy inquiries, rights requests, data complaints, or any other matter relating to this Policy, please contact:

ITPRIMETV.COM — Data Privacy Team
Level VII, Pranav Business Park, Beside Harsha Toyota,
Kondapur, Hyderabad, Telangana — Pin 500084, India.
Email: privacy@itprimetv.com
Grievance: grievance@itprimetv.com
Website: www.itprimetv.com